This project elevated RBW’s product photography by moving beyond traditional shots to create a more immersive visual experience. Custom backdrops, along with plants and shadows, were used to establish mood-rich environments, showcasing products in settings that felt lived-in yet universal—allowing viewers to envision them in their own spaces. Complementing the photography, short product-focused videos were created to highlight key details, use-cases, and the functionality of the fixtures in real-world scenarios. This approach redefined RBW's product visuals, offering a deeper, more contextual experience for the customer.